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Friday, April 20, 2007

5 Free Tools To Ensure Your Affiliate Partner's Success

5 Free Tools To Ensure Your Affiliate Partner's Success
by Melvin Vu


Time and time again, it has been said that affiliate marketing is, without a doubt, the quickest and most efficient way of earning a living online. There are a variety of reasons for this. For starters, most affiliate programs do not require any enrollment fees. There is no financial investment on the part of the affiliate. Secondly, the affiliate is only tasked with pre-selling the affiliate merchant's products. The sales page, the payment processing, the digital delivery, and the post sales services shall be borne by the affiliate merchant.

These shouldn't mean that the affiliate should want in commitment, however. As a matter of fact, an affiliate's success wholly depends on how much commitment he could give the program, and how much effort he could invest to pursue such commitment.

Sometimes, this requires some monetary expenses. Getting a web host, for example, as well as a domain name, would necessitate some cash to be laid out. Getting professionally made graphics to make his website attractive can also cost some dough, in the event that the affiliate cannot do this for himself. PPC advertising can equally be just as costly, if not even more, if the affiliate would ever decide to utilize this option.

But not everything needs to come at a price. There are vital tools that would help ensure the affiliate's success, and they can be availed of for free.

Here are the top five tools under this category. Knowing them would give you the edge you need. Using them would give you the head start that would push your online enterprise to the next level.

1) WordPress

WordPress is a movable-type blog. It is a software program you could download and use to create your own blogs which you could upload in your own server. You won't have to settle for the words "blogspot" or "livejournal" or "xanga" to be attached to your URL. You could host your blog under its own domain name, or as another page in your main website. Blogs are great marketing tools. They get indexed quite quickly by the search engines, and often, the figure prominently well in the search engine results pages (SERPs). They could also give your main website the backlinks it needs to boost its own page rank. Additionally, a blog can be customized to become your main website. The primary advantage of this approach is the convenience you'll receive when it comes to publishing content. Download the WordPress client for free from www.wordpress.com

2) NVU Website Creator

Macromedia Dreamweaver is too expensive? Microsoft Front Page is too complicated? Then the NVU Website Creator is the program for you. This software program streamlines the website creation process through an interface that is easy to use, but powerful enough to make professional-looking web pages. Download the client for free from www.nvu.com

3) Backlink Builder

If you're maintaining your own website, either as a review center for your affiliate program's products, or as an affiliate mall for the same, or even as a blog which promotes the aforementioned digital items, you will need to build a thorough list of backlinks to increase your page rank. The higher your page rank is, the better chances it will have of appearing in the first few pages of search engine results. Don't know where to start? Use the free tool available at www.webconfs.com/backlink-builder.php to discover all the places where you could leave some links to your website.

4) Keyword Selector Tool

Keywords are the primary ingredients of any search engine optimization (SEO) campaign. You will use them for your meta tags, your h1 tags, your ALT tags, your page title, and your content. You will even use them for the articles you will submit to the many article directories in the World Wide Web. The proper use of keywords would result in the more efficient documentation of your website so that the search engine spiders will have an easier time finding your web pages for any relevant query. And since 80% of the traffic that you will be able to generate for your website would come from the search engines, keywords become the most essential aspects of your site building efforts. Need to find the right keywords? Go to www.nichebot.com and use their powerful tool to determine the profitability of the keywords related to the affiliate products you will be promoting.

5) Statcounter

You will need to study your website's statistics so that you'll know what you're doing wrong, as well as replicate what you're doing correctly. For this purpose, simply copy and paste the code that will be provided by www.statcounter.com to get in-depth reports about the performance of your website.

All of these tools would improve your performance as an affiliate. And the fact that they all come without charge just makes the deal even sweeter. Try them out. Chances are, you will realize that the best things in life can be free after all.

If you are interested to find out more about affiliate marketing as well other key essential tools to start your internet business please visit : The Internet Marketing Training Center





About the Author
The Author of this article is an experienced internet marketer with many years of online business under his belt. He is also a great presenter as well as a champion story teller. He has immense interest in topics on public speaking, leadership, the art of negotiation, internet marketing strategies, investing and personal success

Tuesday, April 17, 2007

Pay-Per-Click - Formula For Success

Pay-Per-Click - Formula For Success
by Steve Goltiao


Is There Really A Pay-Per-Click Formula For Success?

Affiliate marketers are keen at finding ways to get merchants in front of potential customers. There's article marketing, building niche websites, forum marketing, social network marketing, and pay-per-click, to name a few.

Which Formula Is Right For You?

Each of these marketing strategies varies widely in the amount of time and money invested to capture targeted traffic to merchant goods and services. For instance, forum marketing and social network marketing require very little time or money. Article marketing requires no investment of capital, but can take a great deal of time depending on how efficient you are as a writer. Building niche websites is even more time-consuming, plus you have to shell out funds to purchase a domain name and cover hosting fees. All of these methods are great ways to earn income by driving targeted traffic to merchants who pay a commission on each sale you generate for them.

But there is another highly lucrative business model that you might want to consider. Now be warned, perfecting this method is not easy. Simple mistakes in your execution could cost you hundreds of dollars. But if you can decipher the formula, pay-per-click advertising, or can pay off handsomely.

More specifically, we're talking about the pay-per-click to cost-per-acquisition business model, also known as PPC to CPA or traffic brokering. If you have been in the internet marketing arena for any length of time, you have at least a general idea about the marketing methods discussed above, but very little is talked about or even known about using PPC to drive laser-targeted traffic to lead offers. Now generally, CPA offers pay less than a few dollars for each lead generated, but if you know the formula for capturing pay-per-click traffic that converts, there is the potential to make hundreds and even thousands of dollars a day.

The method behind using PPC to drive traffic to high-converting CPA offers is to get your pay-per-click ad in front of as many qualified visitors as possible. There are many different underground techniques to do this (they are "underground" because a very large majority of PPC marketers do not use or even know about these strategies). Now, you shouldn't be buying ads targeting general keywords and phrases, that would be silly. Not only will you get tons of untargeted traffic, your ad costs would be astronomical. What you want to do is target some of the lesser-known search terms - terms that even the most savvy PPC marketer wouldn't think of bidding on. You essentially want to cast a wide net which targets as much traffic as possible, while keeping your costs as low as possible. This is the key to creating the perfect pay-per-click formula.

Why Is Pay-Per-Click to CPA Info Hard-To-Find?

There is very little information on the Internet about PPC to CPA marketing. Maybe it's because this method is so new and smart PPC marketers are still trying to figure out what works and what doesn't. Or maybe it's so obtuse that there is no one right way to do it. The most likely reason is this - the guys making the big bucks have secretly discovered the ideal pay-per-click formula and are keeping it all to themselves.


About the Author
Want to learn more about the PPC to CPA business model? Check out http://www.ThePayPerClickFormula.com.

Sunday, April 15, 2007

14 Rules to Abide By For Search Engine Traffic

14 Rules to Abide By For Search Engine Traffic
by Dr. Deepak Dutta


If you are setting up a website, follow these simple rules to improve search engine rankings of your site. You can also follow these techniques if your website is not ranked high in search engines for certain keywords. Concentrate on the home page of your site and once you learn the techniques, you will be able to apply them to the other pages of your site that will have multiple high ranking pages.

1. Find keywords (or key phrases) relevant to your website. Go to the overture keyword selector tool (type key phrase overture inventory in Google) and check the popularity of the keywords you want to use. Avoid highly popular keywords. Highly popular keywords are very competitive and the least popular keywords are search engine traffic starved.

Select a dozen keywords and key phrases from the middle of the list. This is a very important exercise and you should spend at least a couple of hours, if not more, researching different keywords. While you are researching your keywords, check your competitors by doing a search in a couple of popular search engines like Google, Yahoo, etc., using those keywords. Keep a record of your competitors' urls and other information because you don't want to waste your time doing the same search again in the near future.

2. Use the keywords you selected into the meta tags of your home page. Meta tags are located in the head section of a web page. Go to one of your competitor's website and select View and then Source from your web browser's menu to view the html source of the web page. You will see the meta elements.

The two important meta tags are keywords and description meta tags. Don't leave them blank. You can list your keywords, separated by comma, in the keywords meta tag. Construct a catchy description using your keywords for the description meta tag.

3. Use the keywords in your title tag. The text you use in the title tag appears in the title bar of the web browser. The title tag should be less than 64 characters long. Again, the key is to use a meaningful title using the keywords. Don't just make a laundry list of your keywords for the title tag.

The title tag and your meta description may end up in many search engine listings. So, spend sometime to make these two elements interesting, meaningful, and relevant to your site.

4. Use the keywords in top heading (h1) tags of your page. Use one keyword (or a key phrase) for each h1 tag. Use these h1 tags for the headings of your contents.

5. In the home page content, use bold, using the strong html element, to highlight some of your keywords.

6. Italicize some of the keywords in your page.

7. Use the keywords in alt tags of images. You should always use the alt tag for all images.

8. Encourage others to use the keywords for text anchors when they link back to your site. Better yet, publish your own short link text with keyword anchors, bold and italicized key phrases and give it away for link exchanges.

9. If possible, use the keywords in your domain name. Try different arrangements of the keywords to come up with an available domain name that you can register.

10. If you are using php or asp or any other web programming language for your dynamic website, make your url search engine friendly using url rewrite techniques. Search the phrase url rewrite in Google to know more about url rewrite.

11. Don't use frames in your web pages. Many search engines will not crawl framed pages. For a search engine spider to crawl a page, you need a clickable url. When you use a frame, the target url is not clickable.

12. Avoid fancy Javascript menus. If you use a Javascript menu, provide a html text menu with clickable links at the bottom of your web page. Use include files for Javascripts.

13. Provide 301 redirections if you move your pages or domain after they have been indexed by the search engines. Don't use meta refresh or other Javascript tricks. Search for the phrase 'search engine friendly 301 redirect' in a search engine to get more information on this topic.

14. If you use flash in a page, provide a html version of the page and hide the flash page from the search engine crawler using a robots.txt page.

Keep in mind these simple rules every time you want to launch a website. Spending a few days upfront in the preparation of your site will pay off in the long run with better search engine rankings.


About the Author
Dr. Deepak Dutta is the creator of semanticbay.com - an interactive social network website based on user shared text and picture. His other website classifiedsforfree.com - is one of the oldest free online classifieds site where users can post ads in more than 600 US cities and 60 countries.


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Saturday, April 14, 2007

Enhance Your Online Business With the Help of Window Signs

Enhance Your Online Business With the Help of Window Signs
by Owen Monilla


Signs have been around a very long time, with the earliest forms of advertising on pieces of paper. Some used scaffoldings to create their advertising signs. Today, advertising still is a crucial part of promulgating a business. Any business or company can always attest that advertising campaigns can easily enhance revenues and more clients.

As forms of advertising, window signs are always capable of delivering its message and purpose. They can enhance your business as they can give out your preferred information with the help of a nice window sign. With the advancement of technology, the internet age has really been a good place to grow good business. With the help of your window signs, you can put the address of your site, a very simple form of advertisement that can boost your revenues and exposure.

There is really a price on exposure, especially if you really want your client's to notice them. Having to invest on a quality window sign is also a crucial decision on your advertisement campaign. With the principles of advertising, here are the basic needs for a window sign to maximize its purpose.

- Visibility is your utmost priority. Having to use the proper advertisement can keep you out of trouble. There are things you must observe in the placement of your window signs, keep them visible to where people are passing by, also, it must be visible along the road for the motorists to catch their attention but not really exaggerating on the message for it might cause them to be distracted and cause accidents.

- A short and sweet message is enough. Having to get a long message and frustrate somebody just by reading them. Window signs are assume to get a very short attention span, giving more information to read will likely be ignored by people for they need to be attentive even by walking along or driving by. Give them a good reason. With your signs, give them a very brief and concise reason on why they would need or want your service, having to entice them with your message, you can grab their attention and would lead them to use your service.

- Make your website address easy to remember. This task must be done beforehand whilst planning your online domain name. You should make it easy for them to memorize. People also normally ignore long and hard to remember websites. This is rather difficult these days as internet addresses are getting difficult to be unique; you need a lot of time thinking for the best possible address for your website.

With a good advertisement strategy, you can come up with numerous catchy messages within your window signs. These are the basic tips on making them effective, you can likely use other means and ways to use them, this will likely get better revenues with the proper advertising and correct usage, there are simply many ways to use your window signs and maximize their purpose.

Window signs are really a good way to expose your online marketing to the public. An effective online marketing strategy deals with offline and online advertising campaigns, window signs are one of the best ways to promote offline advertising. With them, you can have a very convenient medium to lead possible clients to your doorstep.



For more inquiries kindly visit window signs


About the Author
Owen loves to read and talk anything under the sun. From current events, magazines, social life, metro lifestyles, traveling etc. Not a born writer but experience could make a difference. He also loves to eat especially travel in different places. Going to beaches and mountains really completes his life.

Tuesday, April 10, 2007

Hot Wholesale Tips You MUST Follow!

Hot Wholesale Tips You MUST Follow!
by Written by SaleHoo.com © All Rights Reserved


1. Thorough market research is the foundation for success

Meticulous market research doubles your chances of making a tidy profit from the wholesale goods you buy. Start off with a list of 5-10 different ideas. Then check completed listings searches on eBay to see what the item generally sells for and the sell-through rate for each one. Use Yahoo's free keyword tool http://inventory.overture.com to find out how many people are searching Yahoo for your product per month. You can double this figure for Google. Add the numbers together. If there are ten thousand or more searches per month for an item, this indicates a healthy market.

2. Calculate the REAL cost of your item

One big reason why people fail at the wholesale game is that they don't do the numbers. In other words, they don't treat wholesale like a real business. To accurately discover your true profit potential on an item, you need to add the shipping cost and insurance, eBay fees (or equivalent for other advertising), Paypal and/or credit card fees (these can be a real profit killer), packaging costs and labor involved packaging, and any storage costs to the cost of your item.

3. Verify ALL suppliers found on the Internet

Getting caught out by scammers is a common stumbling block for people new to wholesale. If you are searching for suppliers off your own bat (rather than using a wholesale directory like SaleHoo), it is CRITICAL to check authenticity before making a purchase.

Always take the time to:

Check that the website gives a full business name and a registration number. Check for a legitimate contact telephone number - this will involve ringing the number. Do not accept a mobile phone number alone. All real companies should have a land line number. Go to http://www.whois.sc/ and search for the name of the website. A legitimate company will have a domain expiration date in several years time. Most legitimate companies reserve their domain names for 3-5 years or more at a time. AVOID suppliers who won't agree to use secure payment methods such as Escrow.com, Credit Card and Paypal Verified.

Still uncertain? Ask other sellers what their experiences have been with the company you are interested in on eBay forums.

4. Chinese suppliers give the competitive edge

Chinese suppliers are an essential source for anyone wishing to make money selling online. Manufacturing costs are currently extremely low in China, thus it is the secret to gaining a competitive edge. Dealing with China does have risks, but these can be alleviated if you place a small order first, use secure payment methods, get shipping insurance for 110% of the cost of the items, and use suppliers with a good reputation.

5. A common stumbling block for liquidation and closeout

Always obtain the reasons for liquidation and closeout sales before you buy. Liquidation and Closeout sales can be a fantastic source for cheap products, but you usually have to buy by the pallet load and these can sometimes include broken or returned goods that aren't in saleable condition. To be safe, ask specifically whether broken items and returns are included before you buy.

6. Negotiate on shipping and save

Shipping economically is critical to importing success. Profits can easily get swamped in shipping costs, so take time to get a good deal on shipping. If possible, negotiate CIF (Cost, Insurance & Freight) or DDP (Delivery, duty paid) shipping terms with your supplier as this takes much of the risk - not to mention organization - off your shoulders. FOB (Freight on Board) is the most common shipping term, but don't be afraid to negotiate for better.

7. Drop shipping - can you really afford it?

Drop shipping sounds great in theory - someone taking care of packaging, wrapping and postage - but it can be difficult to profit from this method. Think about it, drop shipping can add another $2-10 to your costs - sometimes even 10% of the cost of the item. By the time you add in eBay fees and any other costs, you may find it is not worth it.

8. Warehouse storage checklist

Asset management is the most important consideration when locating warehousing to store your items. Believe it or not, items can go missing while in storage, causing massive disruption for you. When comparing warehouses, ask questions specifically on how you will authorize the release of stock (by phone or fax?), what will happen if you need to cancel an order, frequency of damage claims, dust management, and whether there is an area you can use to photograph items.

9. Powerseller wealth

It's a fact - eBay powersellers are able to command higher prices for their items than ordinary eBay sellers. To get the best profits on your wholesale items, you need to aim to get and maintain powerseller status.

10. Growth with a website and eBay store

The way to increase profits from wholesale is to build your own website and/or open an eBay store. This allows you to cross sell items plus it also makes it easier for people to find what they are looking for. For example, if you sell shoes, then customers can easily navigate to browse all black shoes in size 9 and so on. Always include a sentence at the bottom of your descriptions encouraging visitors to check out your other listings - most people will.

If you are looking for genuine and trusted wholesale suppliers then look no further than SaleHoo! SaleHoo's directory contains over 2000 drop ship, wholesale and closeout suppliers that are independently reviewed and rated by eBay Powersellers and Industry experts. SaleHoo also purchases off them and reviews each supplier in depth afterwards.

Join SaleHoo today and start earning from wholesale buying!




About the Author
SaleHoo is one of the fastest growing wholesale directory websites on the internet. It contains a database of drop ship, wholesale and closeout suppliers offering thousands of products to consumers at prices considerably less than retail. Located at http://www.salehoo.com/?aff=momzbizz, visitors are allowed to sign up for unlimited and lifetime access to the completely searchable database of wholesale products and sources.

Saturday, April 07, 2007

A Q&A on Explicit Internet Domain Name Litigation

A Q&A on Explicit Internet Domain Name Litigation
by Joel Simkhai


Let me ask you a question. Would you voluntarily leave your job to join another company that would essentially cost you more money to work for and they can change regulations and policies over you at any moment? Wow. What an exciting opportunity! Excuse my sarcasm if you noticed any.

If you think that whole scenario is all make believe then you are mistaken. That is exactly what some organizations want to do with adult web sites on the internet. The Internet Corporation for Assigned Names and Numbers, otherwise known as the ICNN, the Internet's key oversight agency, is nearing a vote on creating a voluntary ".xxx" domain name for pornography sites.

The decision ultimately could hinge on whether ".xxx" has the support of the adult-entertainment industry, and many porn sites are strongly opposed. Porn sites are largely concerned that the domain name, while billed as voluntary, would make it easier for governments to later mandate its use.

Here are some other helpful answers for you concerning this witch-hunt:

* What are domain names?

Behind every machine connected to the Internet is a series of four numbers known as an Internet Protocol address. Domain names were created as an easy-to-remember shortcut. It's much easier to remember "ap.org" than "165.1.59.220." When you type a domain name into a Web browser or an e-mail message, your computer checks a series of domain name servers to match the name to the equivalent numeric address.

* Where does ".xxx" fall?

The current proposal grew out of the 2004 round of bids, which ICANN specifically restricted to sponsored names, meaning their use would be limited to a specific community, be it the travel industry or porn sites. ICM Registry Inc., a Florida startup founded by entrepreneurs with backgrounds in domain names and U.K. Internet companies, sought its creation. If approved, its use would be voluntary, just as with any other domain.

* Why has a decision taken so long?

Of the 10 applications, only ".xxx" and ".post" for postal services remain pending. After considerable debate, ICANN rejected the ".xxx" proposal last May, but ICM came back with a new plan with more specifics. Even before that got a vote, ICM returned with yet another proposal to address concerns about enforcement abilities and the independence of a nonprofit body that would set rules governing the domain's use. Each step meant a period for public commenting and opposition among adult Web sites and religious groups remains strong.

* What happens if the name is rejected?

That would largely depend on the wording of ICANN's resolution, but ICANN rarely throws out a bid outright, meaning ICM likely could return later with a revision to address any concerns. However, ICANN appears ready to close the 2004 round of bids as it prepares to launch a new round. ICM also could seek to have the decision reviewed through ICANN channels or file a lawsuit if it believes ICANN failed to follow its own guidelines.

* What happens if the name is approved?

Assuming the U.S. government does not wield the veto power it has over ICANN, ".xxx" would be entered into the domain name system within months. ICM would establish a program to set aside certain names, such as trademarks and geographic places. Web sites wanting any remaining name would sign up with an approved registration company, which would forward to ICM $60 for each name sold. No site would be required to use the domain, and sites would be free to keep their existing names under ".com" and elsewhere. Parents could set their filtering software to block all ".xxx" sites, although that alone won't stop all such sites given its voluntary nature.

* Shouldn't ".xxx" be mandatory then?

Mandating the domain's use would raise significant problems, namely how to define pornography. Should any site with nudity be classified? What about artistic or educational sites, such as ones on breast feeding? And who should decide, given conflicts between pornography and speech laws around the world?

"One of the criteria is that it must have general support among the industry it's supposed to serve, and it does not," explains an expert at PC World. "Not one single webmaster or adult video producer is in favor of '.xxx."

For more information on computer and internet topics such as this, check out Magsforless.com at www.magsforless.com. Magsforless.com sells a variety of magazines on computer and internet topics along with hundreds of other magazine subscriptions on any subject you choose. With an extensive list of magazine titles to choose from and the cheapest prices available, they stand out from the competition.


About the Author
Joel Simkhai has published numerous articles on a wide range of topics related to magazine journalism. He is currently the owner of MagsForLess - a company that provides cheap magazines, and focuses on customer satisfaction.

Tuesday, April 03, 2007

Jumpstart Your New Website with an Expired Domain Name

Jumpstart Your New Website with an Expired Domain Name
by David Slone


Wouldn't it be nice to start your new website and already have an established web presence in the search engines and a regular stream of traffic? Did you know that expired domains get millions of visitors each and every day?

If you are planning to register a new domain and start promoting your website you should know about the value of using expired domain names. As you probably already know when a domain name is created it is registered for a specific period of time, generally 1 year. If the original domain registrant doesn't pay for the renewal by the end of the year the domain will expire and will then be available to whoever would like to purchase it.

There can be a lot of advantages to going with an expired domain over registering a new one. The best thing about an expired domain name is that the website is established and usually has existing traffic. Often an expired domain will already have numerous backlinks. Backlinks are links on other websites that point to the website in question. Many expired domains will also already have a Google Page Rank value and be indexed in all the major search engines. If you can purchase an expired domain name that has backlinks and PR you will be getting a significant head start on gaining traffic to your new website.

When registering a new domain name you are starting out with a blank slate. No one knows about the website and there are no listings in the search engines. When you purchase an expired domain name you will still have to work on promoting the website and getting appropriate backlinks, but much of your work will have already been done for you. When you purchase an expired domain you will be taking advantage of the work that someone else has already done to promote the website.

When you are researching to find out what expired domain you would like to purchase you will want to find out how well the domain is doing in the search engines. Do a check of the backlinks and the Page Rank. You should also check with Alexa to see what sort of traffic the site may be getting. Of course when visitors go to the site they will see a parked domain instead of actual content, but once you obtain the domain name you can change all that.

Most of the time there are completely legitimate reasons for a domain expiring. Perhaps the original owner has lost interest in the site or they just didn't have the time to manage it. In some cases a domain name will expire because the original registrant is deceased. Sometimes, but rarely, a domain is allowed to expire because the website has been banned by the search engines. This is easy to check. Just do a Google search for the domain name and see what comes up. If you see listings you can rest assured that the domain hasn't been banned. There are also online tools that can be used to verify information on domain names.

Find expired domain names and take full advantage of the opportunities to be gained at http://www.domdat.com . We provide statistics such as backlinks, Page Rank and Alexa traffic rankings. We provide listings of expired domains as well as domains that will be expiring soon.




About the Author
David Slone writes for several websites including http://www.honestinformation.com and http://www.goodcookrecipes.com